The Private Advisor Program gives you and one member of your team of unlimited 24/7 private access to me via Slack, telephone, and email for six months. You’ll also have your most important needs covered so that you can run your marketing program most efficiently.
1. Unlimited Advice
Get advice when you need it. We’ll schedule recurring bi-weekly calls to track progress, identify your biggest challenges and opportunities, and create an action plan so that you always know what needs to be done next. You’ll also have access to me between calls by phone, email, or Slack to answer any questions that come up along the way.
2. Marketing Strategy
Use a formal marketing strategy that works. We’ll develop a ground-up marketing strategy for your business, making you a “category of one” so that your entire business is focused and your competition becomes irrelevant. If you’re opening new locations, we’ll also create a roll-out strategy that evolves with each new location you open.
3. Access to Network
Save time and energy finding support. Get access to my trusted network of marketing specialists to help you with everything from advertising, graphic design, search engine optimization, web development, copywriting, email automation, and more.
4. Supplier Calls
Include me in your strategic marketing supplier calls (the ones requiring decisions). I’ll participate in 1-hour calls (as needed) with a marketing suppliers of your choice to help ensure the strategies we decide on are explained clearly and everyone is in agreement. Maximum of two calls per month.
5. Work Reviews
Ensure quality and consistency. Work output can look great but if it doesn’t align with the other pieces in your business strategy, it won’t add to your bottom line. Send it to me for review.
6. Data Analytics
Know your data and make better decisions. At the end of each month, you’ll get a detailed analytics report showing which marketing activities are performing best (and which are not) so that you can make decisions based on data, not just instinct.
Below are some of the benefits you can expect in working together:
- Decrease your monthly churn rate (turnover) and increase your profits
- Open new locations and fill your space faster with less risk
- Compete with well-funded spaces like WeWork and Regus
- Increase the satisfaction and lifetime value of your members
- Stop wasting money on marketing activities that are underperforming
- Implement systems your community manager can operate without needing to be a marketing expert
- Know whether you are getting a return on investment for your marketing initiatives
- Give your investors confidence knowing you have a proven plan in place and someone who can help
How it Works
- The first month will be spent diving deep into your business and developing a marketing strategy for the following months
- After that, we’ll start building out each area of your marketing and iterating until you have a well-oiled machine
- You can contact me any day or time with questions. I reply within 24 hours but usually more like 90 minutes during business hours.
- You will have access to my vast network of marketing specialists (I never mark up anyone’s time, middle-man, or take a commission)
- You can send me drafts, reports, marketing materials, designs and more for review and feedback when required
- You’ll receive a detailed monthly analytics report help you understand your data and make decisions with it
The Fine Print
- Your private information is always confidential—I will never share or publish details with anyone else
- You are welcome to record any call for future reference without my permission
- You can pause the clock in the event of a personal emergency or something of similar seriousness, but not for vacation or because you “got busy”
- I do not provide training but can point you to resources where you can independently learn more
- Payment is due 100% in advance to begin the program, or to have your name added to the waiting list once it fills up.
Pricing and Terms
The Advisor is a six-month program. The investment is $7,500 for pre-launch and single location spaces and $12,500 for multi-location spaces. Payment is due 100% in advance to begin or join the waitlist once it fills up. Other members of your team may join our bi-weekly strategy calls, however all questions and advice outside of those calls are required to come from you or the designated person on your team. All prices in USD.
100% Money-Back Guarantee
If we’re not a good fit, I don’t want your money. If you’re unsatisfied for any reason after the first 30 days, I’ll refund my entire fee in full. After that, there are no refunds under any circumstances.
“After implementing your suggested optimizations, the website is now performing 3x better in terms of conversions. Inquiries have increased from 100 total inquiries to a total of 280 per month.”
– Lucas Seyhun, The Farm Soho
Interested in working together in The Advisor service? Apply below and I’ll contact you to set up a call to ensure we’re a fit.